Snickers has joined the ranks of State Farm and Old Spice as partners of the RLCS
Season 5 of the Rocket League Championship Series is underway, and it’s been announced that Snickers has jumped on board as the official sponsor. Snickers has joined the ranks of State Farm and Old Spice as partners of the RLCS.
Psyonix‘s Rocket League Championship Series sees eight North American teams face off against each other in their own league, as well as eight European teams battling it out in their own region-specific league. The regular season will run for five weeks with teams playing best-of-five games, and includes organisations such as Cloud9, NRG Esports, Evil Geniuses, G2 Esports, Team EnVy, Fnatic, Paris Saint-Germain Esports, and more.
After the group stages, two teams from each division will automatically qualify for the RLCS Finals, the top six will advance to the Regional Playoffs, and the bottom two teams will be relegated to the Promotion Playoffs. The teams who reach the Regional Championships will automatically make it into Season 6 of the league, and the top four from the event will qualify for the RLCS Finals.
More and more household names are entering the esports industry, but Snickers isn’t new to the scene. The chocolate brand currently sponsors FlyQuest in the North American League of Legends Championship Series, and it became a sponsor of ELEAGUE in 2016.
Esports Insider says: The Rocket League Championship Series is growing in popularity, and with many notable organisations competing every week, it’s not a bad move for Snickers to get involved. Add this to the company’s current esports sponsorships and it’s safe to say that it’s involved in many of the big esports titles.
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